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AD206 - Taking it Personally -Building a Personalized Portal with Business Rules
Business Rules allow to refine access to
information. Business Rules can govern access controls and visibility control.
Visibility rules allow to show information that is most relevant to users
without restricting them to access the other information. So a visibility
rule might only render your division's financial results on the start page,
but allows you to navigate to other results on a different page. Rules
can include policies and are composed in a on-line form visually and are
driven by picklist. You can use your own meta data to create rules (carried
forward from Quickr). To include data from SQL or LDAP sources for rules
there are wizards in Rational RAD to write the rules. A new source for
personalization information can be Atom feeds. There will be a white paper
personalization coming soon, that covers among other topics the Atom integration.
The presenter showed an example how Atom was used to integrate Filenet
data into the personalization engine.
Once the data sources are defined, personalization requires to be displayed somewhere. Websphere Content Management (WCM) is fully integrated with the personalization engine and can use personalization tags.
The personalization engine is fully extendable, so you can create your own criteria with terminology out of your business domain. Things like: PremierCustomer (Yes/No), SalesPerformance(Numeric), CompletionStatus(Percentage) etc. The presenter described how to use little Java wrappers to call web services and make their results available as rule input in selection rules.
What I liked
Deep technical information what you can do with personalization.
What I didn't like
Rather dry presentation.
Once the data sources are defined, personalization requires to be displayed somewhere. Websphere Content Management (WCM) is fully integrated with the personalization engine and can use personalization tags.
The personalization engine is fully extendable, so you can create your own criteria with terminology out of your business domain. Things like: PremierCustomer (Yes/No), SalesPerformance(Numeric), CompletionStatus(Percentage) etc. The presenter described how to use little Java wrappers to call web services and make their results available as rule input in selection rules.
What I liked
Deep technical information what you can do with personalization.
What I didn't like
Rather dry presentation.
